
The children were lucky enough to be surprised by a guest speaker, straight from Silicon Valley, on day one of the program. We used a lemonade stand as a case study to help hone the children's understanding of these different concepts. We then delved into business fundamentals 101 and got the class to develop their understanding of different concepts such as products & services, business names and branding, customers, location, competition, packaging, supplies, costs, pricing, marketing, sales, financing and budgeting. Robots (and robot police!), teleportation systems, drones and hover bikes were some of the features of tomorrow’s landscape with some of the darker drawings encompassing robots taking over (either these kids genuinely fear artificial intelligence and machine learning taking over or they’ve been watching too much Terminator 2). We first got the kids to draw the future which delivered some very interesting insights into the way children that have grown up with technology think.

Our program combined a healthy dose of theory with practical hands on application and fun in order to support engagement for what were nine hour days (50% more than what they're used to at school - it's okay, we survived!)

Accounting and law graduates are now finding scoring a gig after University increasingly difficult. There’s no longer such thing as a “sure bet” when it comes to occupations. Lemonade Stand brought together 13 ten year olds from different backgrounds and parts of Melbourne to develop their entrepreneurial mindset and capabilities.ĬEDA recently released a report which found that 40-60% of Australian jobs will be replaced in the next 10 to 15 years with technology and offshoring driving these changes. As such, the need for today’s children to be adaptable and develop the ability to reinvent themselves has never been greater. This was the mantra of Lemonade Stand, the two day business building program for kids run by Collective Campus. Ask students what they want to create when they grow up, not what they want to be.
